In 2019, the organizers of the popular craft fair Urban Air Market held a contest to design their marketing materials. I found out about it near the end of the submission window while in Thailand. With only an iPad Pro, Apple Pencil, and less than a day, I scurried to execute my concept. My goal was to showcase the breezy and friendly atmosphere of a day strolling through Hayes Valley to draw shoppers to the market. After a few hours hunched over my iPad while my family went to the beach, I ended up with one of the four winning designs! Then, I worked with the fair coordinator to add logistical details, adjust for printing and digital formats, and create additional marketing materials.